ElevenPoint Capital
New Market Entry
ElevenPoint advises on entry into new product plus service lines and into new markets. As part of the process, we scope the target market and identify the best entry route, while laying out ground work for the requisite green-field or brown-field partnerships.
Market assessment studies include environment scanning, demand modeling, macro-economic studies, benchmarking, consumer behavior studies, and market intelligence reports.
Sample Recent Assignments
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Trend in the domestic and global markets
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Key demand drivers
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Consumer behavior and insights
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Estimation of the projected demand base
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Supply-side SWOT analysis
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Estimating demand-supply gap
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Competitiveness of domestic vs global industry
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Pricing strategy and value proposition
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Partnerships